Phase inverting preamps

Ok, you guys are right. If major manufacturers like CJ don't use the term correctly, it silly of me to think that I could have any impact. Don Quixote, windmills, that sort of thing.

On second thought, it has always bothered me that the weatherman on TV always says when the sun will rise and set when we all know that it doesn't really rise, it is the rotation of the earth that causes this apparent motion. I better give him a call.

Herman: Rent a copy of the movie "The Green Berets" staring John Wayne. There is this one very nice sunset scene on the beach in Vietnam. It is interesting because the Vietnam coast faces east!! Talk about phase inversion!!

To KP. Thank you. I’ve a integrated amp that inverts signal and know one has been able to explain correctly what to do as a solution. Attaching right speaker cable to left and left cable speaker to right works.  Just as you stated  I now have correct phase and polarity. 

Just a for your information: every gain stage of any preamp or amp inverts the polarity. So if you have a preamp, or an amp with one or three gain stages the result will be, compared to the input, a reversed polarity at the output.
If the amplifier of preamp has an even number of gain stages, two or four, it will have the same polarity at output as the input.

The number of gain stages are a design philosophy matter. And a lot of great preamps use three gain stages.

IMO since about a third of all recording have totally screwed up polarity due to mixing etc, and a third have reversed polarity, and a third correct polarity..

What does it matter???
I have a reverse polarity switch on my preamp anyway.
Sometimes I can notice flipping it can clarify the sound. Sometimes not. I own dipoles, and those speakers make it easier to hear polarity.

I see a LOT of completely wrong information here. 

@elizabeth 
No. Gain stages have nothing to do with inverting the signal. Gain stages invert the signal only when the gain device is operated in common source or equivalent mode for the particular gain device. That's the mode that gets you only voltage gain which is all you need in a pre-amp since the load a pre-amp drives is of high impedance and requires very little current. Common drain and common gate modes get you only current gain or both current and voltage gain, respectively, and both of those modes are non-inverting. It has nothing to do with swapping left and right channels. You can't just rewire your RCA cables backwards either. Swapping the polarity of the speaker cables is the easy fix. If we're talking about an inverting phono pre-amp, you should reverse the wires to the cartridge.