Apple and Beats?

Am I way off for not liking Beats headphones? I thought they were ok if they were $30.00 but for $250.00? Another question is this a good fit for Apple? I am not a techno-geek, but does Beats offer anything than the headphones to Apple? Couldn't Apple have outsourced to someone like Harmon Kardon which I believe is a CA company and definitely is a company that knows Audio?? Thanks!