WILSON AUDIO/ cost vs. value


wilson ad; absolute sound;issue 162. page 12.... dave wilson states in his ad that wilson loudspeakers have one of the [ lowest ] profit margins in the industry. My question is should wilson make public their profit margin percentage's to back up their claims or is this more hyperbole from a high-end audio manufacturer...
aolmrd1241
Woodburger,
I have tried the Audience Au 24 cables.They sound very dull and compressed on my systems.Actually I could not believe how contrived sounding these are.Obviously some people with very bright shouty systems or rooms must find they work.
Solid core copper lighting cable sounds much better to me.This costs about $1 per metre.It is smooth like the Audience but much more open,detailed and most of all neutral.
Mick Maloney of Supratek uses this too despite being given all sorts of cables to try.[including this Audience]
You are not the first or last person to be a victim of the Great Speaker Cable con[myself included]

JT

http://rm-uvsc.uen.org:554/ramgen/webdev/business/ubb/wilson.rm?mode=compact

this should answer some questions
Re: Holeneck. What a pile of bullshit. Regardless of who is the subject of this so called doccumentary (it could be any of two dozen or more manufacturers) but all we have here is simply a bunch of clueless cheerleaders.
Dave Wilson is in my opinon an innovator in high end (remember the original Watt?) and many love his products and many don't care for his products. But this is a very sad display. It is to me a whoring out of one's self in the name of sales and is truly pathetic. Sure do what you can to sell your product but this is ridiculous. Again this is no commentary on the sound of Wilson Speakers. But this was really a waste of my time.
Daves' problem is not price gouging per se. His problem is there are companies who can do it in a smaller box for less. He thumbed his nose at audiophiles not really caring about us. Now of course the chickens have come home to roost. The market is shrinking and the competiton is growing. My local dealer sold Wilson's strickly on reputation. He threw his best products at Wilson. Yet the room was always dark. No one was listening.
I resent any notion that we have to support the industry. Dave is running a business. It's his job to bring to market a product that people want and can afford. If he can't do that he will go out of business. What is amazing to me is how certain reviewer's seem to bend over backwards to promote Wilson. The real problem for Dave is most of us can put together a world class system for $60k.
Proof of YMMV: my Audience cables sound dynamic, uncompressed and completely wonderful throughout the spectrum.

I'll estimate that the Wilson demo I heard recently had about $200k worth of top everything (in a good room)... and I didn't feel my home system was really far behind. In fact, I wasn't envious.

Funny hobby, huh?

Bob Wood
http://www.GreatHomeTheater/stereo.html