Looks have some bearing, and I certainly wouldn't own a speaker that I considered "ugly".
That said, my current speakers, Reference 3A Grand Veena's, are neither pretty nor ugly in my eyes.
Sure, I like the look of the Sonus Faber Amati Homage much better than my plain Jane speakers.
However, I like the sound of my Reference 3A speakers better than the Sonus Faber.
Everyone has their own priorities.
That said, my current speakers, Reference 3A Grand Veena's, are neither pretty nor ugly in my eyes.
Sure, I like the look of the Sonus Faber Amati Homage much better than my plain Jane speakers.
However, I like the sound of my Reference 3A speakers better than the Sonus Faber.
Everyone has their own priorities.