"...I can't remember exactly who came up with 'The Who' in the first place. We were round at Pete's mate Barney"s flat chucking around all sorts of silly names. The Group. No One.The Hair. Pete liked that one. I think someone made a suggestion that Barney didn't hear.He said,'The Who?' Someone else said, 'That's good. The Who.' And that was that."Roger Daltrey's autobiography, "Thanks A Lot Mr. Kibblewhite."
p.65