Sugarbrie is correct,except he/she forgot to mention that Joe and Jane Consumer are nerds...and they are not audiophiles! This is exactly the Beta/VHS thing all over again. Back then... Joe and Jane looked at both VCRs and the VHS was $50 bucks cheaper so they bought it...as did all their rube friends.
Of course our less-than-marketing-wise friends at SONY never got the message. They knew they had the superior format and, by God, they were going to get their extra $50 bucks a pop. As it turns out, they should have given away the hardware (or sold it on a parity with VHS) to establish the format. In the end, it was not Sony, JVC or Phillips, but Blockbuster who ended the Beta/VHS war. This has to be perhaps the biggest marketing SNAFU in audio/video history.
As Yogi says...."Now it's Deja Vu...all over again"!
It's almost like SONY expects to loose...so they are producing just enough SACD software to suck in the "just-got-to have-it-at-all-cost audiophile market. Well, please excues me this time...I've been on that bus before. The technology is growing so quickly you can must likely expect both formats to be extinct before they gain market dominance. (CD's still sound just fine to Joe and Jane...for today.)
In the final analysis, Joe and Jane of the future will be playing those little "CD" looking "memory chip" things about the size of a quarter (like Mr. Spock drops into the consols on the Starship Enterprise). The new format, dubbed "Wal-Bay", will be developed in a joint venture between the two great entertainment giants of the day...Wal-Mart and ebay...and will, of course, be backward compatible with all audio/video formats known to man, including Beta.
I will be 106 years old and finally all my 78's, 45's, LP's, reel-to-reel, 8-tracks, compact cassetts, el-cassettes, Beta, VHS, SuperBeta, SuperVHS, 8MM, 6MM, CD's, DVD's, mini-disc, SACD's, DVD-A's will be all playable on one machine (I didn't buy Polavison or TiVo...do you think I'm stupid?)
Right now, you are reading this...getting real P.O.'ed and thinking..."There ought to be a law!" ...where's Andy Rooney when you need him?