Name the tube amp in the Lexus commercial

Not to thread-jack this, but I've been seeing this a lot lately. Obscure luxury or vintage products in commercials or programming. Stuff (not only audio) that does not add to the "plot" or marketing message, IMO. (Acura ad notwithstanding). I have a theory; I think the art director/executive producer/whomever uses them as props for one of three reasons:
1. They will become surplus props and can be purchased cheaply by insiders.
2. They inflate the cost of the programming, which can then enter into Hollywood's infamous creative accounting to keep costs high and profits low to avoid paying taxes and "points" to actors with a piece of the action.
3. Both 1 and 2.
I know, I know, I'm, ignorant, cynical and paranoid!!!! Flame away. But I really can't see the point in using ultra-high end products as props on a set, unless they are referenced in some way. There are very few of us who know what this stuff is, so its not like they are establishing an ambience. To most people, a speaker is a speaker and a performance car is a performance car, but I have seen real rare/luxury examples of both turn up as props for no reason I can figure.

definitely a jolida

The only reason that a prop is in the commercial is because it is supposed to cause an emotional reaction. It is interesting when people come to my house and see my turntable and tubes and system. They look perplexed at first and then you can see them trying to figure it out what it is all about and looking right at me in forming the opinion. Acura is the upbrand of Honda so it might be trying to link a better sense of refinement and quality that is worth the additional expense.

I see turntables all the time now and I think that the idea is to illicit the value of the simpler times and nostalgia.

Does anyone know the brand name of the speakers used in House's office on the show House;I know for sure the turntable is Sota but the speakers I can't put a name to.

The first time I saw that commercial I was thinking, "Wow, that looks like a Jolida!" I was impressed, too, that one of the things that was being associated with living the high life was having a tube amp. It's interesting that they chose the Jolida because I would guess that only a minority of Americans now could recognize a tube amp.

Michael