Apple in Talks to Buy Beats Electronics for $3.2 B

Apple is reportedly in talks to acquire Beats Electronics, the high-end-headphone maker co-founded by hip-hop artist Dr. Dre, in a deal worth $3.2 billion, according to the Financial Times.Beyond its line of bass-boosting ear pieces, Beats has also broken into the competitive market for subscription streaming-services, with a mobile offering that, unlike Apple's iTunes and iTunes Radio, offers ad-free, on-demand music listening for about $10 per month. If the deal goes through, Apple will acquire the subscription business alongside Beats' hardware division, with the Beats management team reporting to Apple CEO Tim Cook, the FT adds.

http://www.rollingstone.com/music/news/apple-in-talks-to-buy-beats-electronics-for-3-2-billion-20140508

http://www.usatoday.com/story/tech/2014/05/08/report-apple-to-acquire-beats/8868913/