The proverbial "giant killer"

As I research a new pair of speakers, I was intrigued to read about loudspeakers from companies like Triangle (France) and Swans (China). These companies seem to be offering exceptional technology at fair prices. They all manufacture their own drivers, so they are not buying standard, third-party production units and installing them in furniture grade cabinets. I’m beginning to think there are some practical explanations for their ability to offer what might be considered high-end products at a reasonable cost, one of which has a big impact; namely economies of scale.

I work for a high-end manufacturer of PC components, so amortization of costs based on production forecasts is not new to me. I also have a custom cabinetmaker as a neighbor, so I have a good idea what it would cost to construct a nice, well braced, furniture grade cabinet. I believe a big part of the reason that a small floor-standing, 2-way speaker would cost $20K is that there is a tremendous amount of research and development expenses being amortized into a very low forecast of sales. As sales volumes rise, the price of the system falls. A company like Swans, on the other hand, with massive manufacturing and sales capacity, could offer similar technology for 1/10th the price.

The reason I raise this point is that I’m curious about companies like Triangle and Swans…..Swans, for example, seems to offer “high end” products, and they even manufacture their own drivers, but their economies of scale evidently allow them to offer products at very, very competitive prices. I read where someone actually dissected a pair of Swans Diva 6.1 speakers clad in genuine rosewood, and found the parts quality (driver, crossover, cabinet construction, etc.) to be as good as the typical $20K system. Are these products overlooked by audiophiles because of their origin? Is it their low prices?

My question is, are speakers from the likes of Swans and Triangle truly “giant killer” products that are being overlooked by audiophiles for unjustified reasons?