The magazine has become a pamphlet. If it gets any thinner, I will be able to use it as a tissue. I also agree that I don't care to hear about the political opinions and convictions of any Stereophile writers. I am still a subscriber for more than 15 years, but for the extra bucks, I think that the Absolute Sound is a better magazine, especially since I can live without the equipment measurements. I am sure that they also have to deal with demographics, but maybe they are doing a better job of satisfying their readers. Just my opinion.
Is Stereophile seeking a new reader demographic?
Does anyone else find this as odd, or amusing, as I do? I just received a subscription solicitation for Stereophile magazine offering me a "free MP3 auto adapter" if I subscribe for a year. The promotion includes a picture of a cheap 12-volt adapter intended to provide power to an MP3 player.
Two thoughts came immediately to my mind -- first, if I can afford any of the equipment being promoted (and "promoted" is, in my view, a polite description) in Stereophile, why would a $10.00 adapter be an incentive to subscribe? And second, Stereophile manages, in each and every issue, to say something nasty about compressed audio files. Why would they be pushing an MP3 adapter as a subscription premium?
Methinks the marketing and editorial departments ought to be talking to each other a bit more.
Two thoughts came immediately to my mind -- first, if I can afford any of the equipment being promoted (and "promoted" is, in my view, a polite description) in Stereophile, why would a $10.00 adapter be an incentive to subscribe? And second, Stereophile manages, in each and every issue, to say something nasty about compressed audio files. Why would they be pushing an MP3 adapter as a subscription premium?
Methinks the marketing and editorial departments ought to be talking to each other a bit more.
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- 35 posts total
- 35 posts total