I hope that this is not cynical, but I beleve that many reviewers are completely genuine in their reviews. However we are all influenced; I know of no one that is beyond even the most subtle influence.
Unfortunately, I rarely find that reviewers likes and conclusions are consonant with mine, so I read the zines for entertainment not purchasing advice. Which really seems, to me, like a completely legitamate reason to read them.
If you can find a reviewer that hears the way that you do, and recommends products that you are familiar with and that you like, follow that reviewer. It really doesn't matter what their motivation is so long as their recommendations are consistant with the sonic picture that you are trying to paint.
And this is where a good dealer comes in. She can not only give opinions based on your system, but she can also demonstrate components so that you have a better sense if they will work for you.
Unfortunately, I rarely find that reviewers likes and conclusions are consonant with mine, so I read the zines for entertainment not purchasing advice. Which really seems, to me, like a completely legitamate reason to read them.
If you can find a reviewer that hears the way that you do, and recommends products that you are familiar with and that you like, follow that reviewer. It really doesn't matter what their motivation is so long as their recommendations are consistant with the sonic picture that you are trying to paint.
And this is where a good dealer comes in. She can not only give opinions based on your system, but she can also demonstrate components so that you have a better sense if they will work for you.

