The $1.5 billion is just speakers. Not Bluetooth, portables, or all-in-one solutions like Sonus. The $3 billion lumps all that other jazz in.
In all reality a lot of people look into this stuff, but then they run across silliness like fuses, outlets, resonators, magnets, platforms, and all kinds of hokey snake oil tweaks that people make crazy bold claims about mixed in with speakers, amps, and sources. Very, very few, including myself, see any value in gear prone to big, bold changes made by a fuse or an outlet. It's a radically alien concept from an electrical engineering standpoint, and from the standpoint of millions of people using highly sophisticated electronics on a minute by minute basis. The broad indulgence in the snake oil in this hobby isn't selling the hobby well. We don't live in a world where fanciful delusions sell well. Folks want the numbers. How much horsepower? How many MPG's? How many gigahertz? How many pounds? How many watts? How much contrast? How many pixels? I'm not at all surprised that the most successful HiFi companies are the onces that actually talk about the technical merits of their products. There used to be companies, like Marantz, that actually printed the circuit diagram on the top of the case!
In all reality a lot of people look into this stuff, but then they run across silliness like fuses, outlets, resonators, magnets, platforms, and all kinds of hokey snake oil tweaks that people make crazy bold claims about mixed in with speakers, amps, and sources. Very, very few, including myself, see any value in gear prone to big, bold changes made by a fuse or an outlet. It's a radically alien concept from an electrical engineering standpoint, and from the standpoint of millions of people using highly sophisticated electronics on a minute by minute basis. The broad indulgence in the snake oil in this hobby isn't selling the hobby well. We don't live in a world where fanciful delusions sell well. Folks want the numbers. How much horsepower? How many MPG's? How many gigahertz? How many pounds? How many watts? How much contrast? How many pixels? I'm not at all surprised that the most successful HiFi companies are the onces that actually talk about the technical merits of their products. There used to be companies, like Marantz, that actually printed the circuit diagram on the top of the case!

