Simaudio W7 amp sounds not quite expected


I currently have the Simaudio Moon W3 and like the sound a lot.  So I thought getting the W7 would be an upgrade but having bought online it's a bit of taking a chance.
Last night having heard the amp in my system for the first time, the sound is not quite what I expected.  Reading some of the review, I thought it would be a bit forward, neutral.  But what I heard was the complete opposite.  It's somewhat recess and a bit warm.  There is not enough mid range present (like the W3) and the sound is somewhat withdraw and lacking involvement.  The vocal is a bit recess than I would like.  For me the first thing any component needs to do is to effectively communicate the music, but the W7 at least in my system does not do that.  I have to say I am a bit disappointed. 

May be it's my preamp.  I am using single ended.  Anyway, I am getting a Pass Labs XP-10 soon so maybe hopefully it will work with the W7 better than my current preamp which is a Conrad Johnson 17LS.
andy2
If you want a little more tipped up sound, why not try a  Nordost cable between the amp and pre?  You may be pleasantly surprised.  
Make sure you give the amp plenty of time to warm up and you will need 200-300 hours of running time for break in. Are you using a quality power cable? The W7 runs in class A for the first 10 or so watts IIRC, so musicality and nuance should be pretty much a given based upon hearing this amp in the past.
That's a good suggestion.  I currently have QED  40 reference but only single ended.  Once I get the Pass Labs XP10 and using balance, hopefully it will help.
There is something in the midbass that I wish it could be a bit more speedy.  It's possible that the W7 has a lot more resolution so it reveals the weakness somewhere in the chain - maybe it's the preamp.
If this is a new amp just taken out of the box last night then a little early to make a judgement on it or make changes.  Also unless you can find a pair of Nordost cables used that you can try and turn over again I would be careful with them as they are not neutral by any definition.  
The power cable suggestion turns out to be interesting.  I currently use some beefy cables I bought from Amazon which has worked out fairly well in my system.  
I just swapped out with the power cable that comes with the amp.  Now the sound is somewhat opposite - the slight midbass hump is now gone but the sound is somewhat lean and leaning toward analytical.
I think I'll wait till the Pass Labs preamp arrives before making any more judgement.