The nightmare of the cartridge buyer...


I recently completed a several year quest to acquire a new cartridge. This quest was basically a major PITA and a nightmare!

Why? Well let’s take a look at what will be in store for all cartridge buyers’ in the US...and possibly other countries as well..IF they are seeking a top flite cartridge , like I was.

Firstly, and here’s where a big part of the problem lies: You will typically be unable to audition any cartridge under consideration...certainly not in your own home and more often than not, at your dealers either.

Then we have the fact that these products are closely monitored for who and whom can act as a dealer...which is then severally restricted by territory and distribution. We then add that the pricing is very well controlled...CAN WE SAY PRICE FIXING...which in most states is an illegal practice...but seems to be the rule here.


Let’s begin with my story...and then I am hoping that members will chime in here with their thoughts and probably also their own ’horror stories’....

About three years ago, I decided to acquire a cartridge that would replace my aging but still ok Benz Ruby 2...
I wanted a cartridge that would surpass that Benz in most areas...and one that would be priced at about $3-$5K. A lot of money to be spending on this piece of gear...or so I believed.

At the time, I was considering the following models....Benz LPS MR, Koetsu Urushi and Rosewood Platinum and the Lyra Kleos, Delos, a EMT, the Kiseki Purpleheart, Air Tight ( entry level model at the time..cannot remember what it was called) an Ortofon A90--and a Transfiguration Proteus--lastly one of the ZYX models. After some research, i discovered that the Ortofon’s, the Zyx’s and the Transfigurations wouldn’t work with my set up --due to too low an output by the respective cartridges for my all tube phono stage. So this left the Kiseki, the Koetsu’s, the Lyra’s and the Benz’s...and possibly the Air Tight model.

Circumstances changed and my cartridge buying escapade was put on hold...until a few months back. In the few years since my last foray, I find out that Benz have basically gone out of business ( again!!) and so has Transfiguration. Meanwhile, the Van Den Hul line has come into the US again...this time with a new distributor.
The Zyx line has totally been updated and the Lyra line is now more available than before...at least in theory. The Koetsu are now handled by Music Direct...who have essentially doubled the pricing across the board! Oh, i forgot, the Lyra line has increased by about 25% across the board ( i don’t think inflation can account for this!!)
So where to start auditioning --the answer...nowhere!
Instead I am supposed to rely on various dealers enthusiastic recommendation for these products...except for the fact that one dealer tells me that Koetsu’s are the best thing since mothers milk- and the other tells me that Koetsu’s are horrible with all the faults under the sun...( at least the ones that are in my budget..see above!) Can I hear any of these for myself...either in my system, or at the respective dealers...heck NO! ( and don’t think this type of scenario/ behavior isn’t consistent for other brands as well!--irrespective of whether the dealer(s) carries said brand or not!).

Here I am left with the choice of dropping several thousand dollars on a product that a) has no ability to be heard in my own system..therefore having no clue as to the results that I will get, b) has absolutely no return policy c) can be easily damaged by myself or others in the case of incorrect mounting to the tonearm...and lastly...and this is the one that really annoys me the most: I must shop for these products at a very limited amount of vendors who all are naysaying their competitors and acting extremely unprofessionally in the process. ( Do i really have to talk to the prospective rep for the line in order to determine the compatibility of the cartridge under question with my arm, the reasoning behind the asked price, where the dealer is that should be selling me the piece in question ( so as not to cross territorial lines) and on and on!!)

Then we have this little bonbon...The damn Japanese sourced cartridge(s) is available on several Japanese web sites at a price that is usually 50 -60% of the retail price here in the USA!! And that price in Japan is still at FULL RETAIL! ( Yes, I know it cost a ton of money to ship these things from Japan to here ( since they weigh a ton), LOL).

Where does this leave the US consumer in regards to the acquisition of a top flite cartridge...IMO the answer is between a hard place and a rock..You either pay through the nose and get totally ripped off by the likes of Music Direct and the various small independent reps in the US for these cartridges, or you takes your choice and risk buying from a grey market vendor abroad...but at a fraction of the price! BTW, mysteriously most of the top flite Benz cartridges continue to be very available from a vendor in China who seems to have cornered the market?? What’s up with this??

I can go on and about this journey, as I have just began to scratch the top of the heap in this story, but let’s hear from you guys as to your experiences and thoughts.... Was your top flite  cartridge acquisition an equal nightmare, or was it something else?






128x128daveyf
It does bother me, at the very least what I can do is not buy cartridges at those prices, especially without auditioning in my system, regardless of whether or not I can afford them, that's irrelevant. I can afford a $50 cup of coffee in New York from time to time, I never buy it and never will. Nor will I allow anyone to buy it for me, by the way.
If someone got a problem with this thread and the OP one can easily take a hike and go buy one of those cartridges. While you do that try to think about the concept of intrinsic value, unless it would burden your intellect too much of course.
What a bunch.
Davy 

Post this same rant on the What's Best Forum, AudioShark, and Audio Nirvana sites, that you regularly visit, and see if you get a different response?

I doubt you will! 
To address another point regarding cartridges of, say, similar level sounding different, of course they sound different, though it is hard to hear them sound without arm, table and phono. It is called coloration. Turntables of similar level also sound different, again hard to listen to them without cartridge. Coloration as well. The whole vinyl based system is colored big time. If you want less coloration get a reel to reel deck and master tape dubs. Same with tube rolling - different kinds of coloration, substituting one with another. Still can be better than metallic and lacking natural complexity transistors.
One thing I find curious about this thread is that at no stage has the table and arm been mentioned. We know that synergy is important; nowhere more so than in vinyl replay. There will typically be a few carts that are known to play well with a given table and arm, so that immediately helps to narrow the choice. And with a good dealer to advise, I don’t think it’s that difficult to get a fix on what a cart is contributing to the system’s sound when hearing a demo with one’s own table and arm — sufficient at least to avoid the “mistakes” that the OP fears. Of course, this approach does not work if one wants to expand the options to carts not usually paired with a given table and arm, but that way madness lies, and I would rather get on with listening to records than wandering around that heath. 
@pingvin, you bring up an excellent point. The type of arm and the table will certainly have a lot to do with the result of changing the cartridge. I haven’t even mentioned the varying parameters that one needs to consider in buying one of these cartridges...
the output level, the compliance of the arm, the ability of the arm to adjust the variables that some cartridges require...ie VTF, VTA,Azimuth SRA etc. and the ability of the cartridge to be fitted into the head shell...( yes, some won’t work on various head shell designs)...and other variables....the phono cabling, the tonearm cabling and so forth. IME, if you get these items wrong, you are going to get a different sound out of the particular cartridge in question....some cartridges more than others.
You state demo with your own table, unfortunately that is where one of the issues lie...almost impossible to do that.

@inna. I like where you are coming from. I would very much like to see the reaction of some of these guys if ( and that’s a big if) they had gone out and a) bought one of these pricey high end cartridges, without auditioning it first...and based on just some review, had it installed in their arm...then listened to it sound like Sh—-t! I bet these same guys would then be screaming to the rafters...bunch of hypocrites.imo.
Oh,instead they are all going to tell me b) that this is what big boys do...and losing thousands of $$’s is no big deal, that’s all part of the game, lol.
What do you think they will do...a or b?