@aberyclark
"I'm sure it gets worse as you go up the food chain. Imagine trying to return $4,000 cables and the pushback you'll get?
Oh man I bet your correct. You know someone made a good point a couple bubbles above that said (and Im paraphrasing here) "If cables were better broken in then why would broken in cables not be worth more money" You know after I thought about that it made perfect sense to me since ALL these cable manufactures specifically state that their cable will not sound its best until after x number of hours of burn in. Why not sell the cables already burned in?? Time, effort, cost, or setup could be reasons I suspect. When I called Morrow I told them "well whoever you sell this cable to next it will already have a full 400+ hours on it" I kinda expected him to think that was a positive but I got zero reaction from that comment.. interesting. However that means nothing to him because thats just me saying I did the burn in with no proof that they can actually backup to the next customer so they are kinda stuck. Being a small business selling anything to do with home audio has to be challenging. Returns have to be killers, but thats the business. I really did give it my all to keep the cable because I value these businesses. The more there are of them the better for us right.
"Now, I believe some local retailers will allow you to try a component and or cables with a deposit."
IMO the thing to do is to have inventory of cables you can use just for demos. After the demo is over that cable has to be returned, and if you like it then you are sent a new cable. This way you don't need to have a 60 day return policy and customers can listen to the cable after its matured fully to determine if it will work out in their system. To me that solves the problem.
Overall, I think this thread is very informative. I'm glad the process took place"
Well thats because of all the good people who participated in the conversation. I loved that everyone for the most part had good constructive input. These forums are very important I agree.
Happy New year!
-Keith
"I'm sure it gets worse as you go up the food chain. Imagine trying to return $4,000 cables and the pushback you'll get?
Oh man I bet your correct. You know someone made a good point a couple bubbles above that said (and Im paraphrasing here) "If cables were better broken in then why would broken in cables not be worth more money" You know after I thought about that it made perfect sense to me since ALL these cable manufactures specifically state that their cable will not sound its best until after x number of hours of burn in. Why not sell the cables already burned in?? Time, effort, cost, or setup could be reasons I suspect. When I called Morrow I told them "well whoever you sell this cable to next it will already have a full 400+ hours on it" I kinda expected him to think that was a positive but I got zero reaction from that comment.. interesting. However that means nothing to him because thats just me saying I did the burn in with no proof that they can actually backup to the next customer so they are kinda stuck. Being a small business selling anything to do with home audio has to be challenging. Returns have to be killers, but thats the business. I really did give it my all to keep the cable because I value these businesses. The more there are of them the better for us right.
"Now, I believe some local retailers will allow you to try a component and or cables with a deposit."
IMO the thing to do is to have inventory of cables you can use just for demos. After the demo is over that cable has to be returned, and if you like it then you are sent a new cable. This way you don't need to have a 60 day return policy and customers can listen to the cable after its matured fully to determine if it will work out in their system. To me that solves the problem.
Overall, I think this thread is very informative. I'm glad the process took place"
Well thats because of all the good people who participated in the conversation. I loved that everyone for the most part had good constructive input. These forums are very important I agree.
Happy New year!
-Keith

