HDCD a flash in the pan already??

I started looking for a new CD Player a while back but put the search on the backburner for a bit(needed a new sub & picked up a Onix Rocket UFW-10)so now it's back to CD Player hunting and it seems to me there are less HDCD players coming out then when I orginally researched. For example the new Music Player 25.2 isn't HDCD ready where the CD-25 was nor is Onix's best CD Player CD-2(their lower one xcd-99 is). Even though they're out of my price range players newly released players like the Rega Apollo,Cambridge Azur 640 or Naim CD5i do not appear to be HDCD. Is this another format that isn't going to make it or just a option on lower end players. I was recently at a couple local CD stores (Borders, Fye and Barnes and Noble) and there were at the most 3 HDCD Cds there none of which I would be interested in.. Starting to seem like HDCD shouldn't even be an option to look for in my CD Player search.. Any comments?