TEN PERCENT is a good amount of money to spend on cabling.
More than that and you should have just spent the money on better electronics IMO.
Naturally some 'cable crazy' folks think nothing of spending way more on cables. That is their free choice.
But if you want advice, ten percent of system cost is a great way to avoid foolish cable excess.
My entire system audio and video, for interconnects, power cords, and speaker cables, is pretty exactly 10% of total system cost.
My powerline conditioners add another five percent to the equation.
So "IF YOU NEED TO ASK" then ten percent is a great choice.
For folks with a lot of experience knowing what they want and expect from electronics and wires, they can and do, do anything they want, andthose folks may have very different percentages. But, as I mentioned, for a beginner, ten percent is an excellent decision.