I never decided ahead of time I was going to spend "X" percent on cables.. I bought cables I found to be good for my needs. After many years i have added up all my currently used cables, and my current system costs, and gee as if by magic the cost is 10%.
I also like cables which have been around. Like Kimber 8TC, Hero, etc..
Not the flavor of the day raved over today and forgotten tomorrow.