What most important in the sound of your cables?

It is U.S. Pennsylvania. Battery powered. Not bad power coming out of the ac outlets. Clean, full and transparent sounding. Veloce is a great sounding brand.

Interesting reading :-).
I'm tired of spending money on cables of all types.
I'll take some time off and just read what you all have to say.
Jmcgrogan2 knows what I'm talking about. I'll bet several of you others are there too?

I haven't spent much money on cables and I love its performance.
I use Mogami silver interconnects that are not top of their own line either. My preference is to silver plated connectors oppose to gold-plated simply for better conductivity. I also purchased a left-over bulk piece of Kimber 8TC 10' run. Spliced them half/half and use no termination at all at neither end.
More natural sound is achieved with copper cables while pure silver cables tend to sound harsh.
The priciest cable I have is part of Technoarm.

Cable burnout....I'm with you Lak!!! Just like women, many cables can sound glorious at first, but after living with them for a while, I always seem to find their flaws.....and then their flaws seem to magnify themselves in my mind and I wind up moving on. After a while you realize that they are all just different. Nothing is really better, just different. They all have their strengths and weakness'.

Thankyou calvinj, I did not know that veloce was u.s.!, right on man,where in the world did you get turned on to veloce at, or who turned you on to it?