Musician vs. audiophile


We need direction here. My wife, a musician and says my Sophia 3s, powered by BAT 3VK IX tube pre amp and 250w solid state amp sounds flat compared to a freaking Best Buy box store McIntosh/Martin Logan setup...  I can't honestly disagree, specifically when our rig is at low volume.  It lacks color and punch, even with 2ea. JL 12" subs... Help me with your recommendation, please!!!      
repeter
I wouldn't blow money on cables right now, they will make subtle differences but nothing life changing.
In general, Wilson speakers sound great when... they are properly matched to other components, proper cabling, and pretty good to great acoustics (and positioning) in the room.  If they sound flat and uninteresting it is not unusual at all.  However, this is the 3rd iteration of Sophia's and they should (normally) be the cornerstone of your system.  A Wilson dealer should come over and see and hear your system and make some suggestions starting with the most cost-effective ones 1st.  If you can afford a more forgiving pair of speakers there are several i can think of, but that could involve a lot
of money, time, and effort as well.  I always wanted the accuracy of Wilson's but i thought i could do better elsewhere and for less money and ended up with a giant-killing pair of Eggleston Andra's.
Anything similar to those would IMO add a great measure of musicality to most normal living rooms (Merlins, Sonus Faber, Reference 3a's, Focal, etc.).  
What an interesting situation. But first, what is the source ?
She might prefer the sound of panel or hybrid speakers as many women do, but something is wrong with the BAT/Wilson set-up. Also, the power amp is solid state not tube, this might contribute. In addition, wall current may be bad.
A lot of work to do.
If your wife is referring to imaging keep in mind electrostatic speakers image incredibly well better than most conventional box speakers. So possibly just the difference in presentation. Though obviously also as suggested above there are ways to improve your system.