Spectron's first post wasn't funny to me the first time I read it, and upon re-reading it, it's still not funny.
We now know that statement was false. And no, it did not help.
Spinning the story doesn't make the reality of the misguided reply go away.
Why Spectron chose to post the official changes in an AudioCircle thread rather than through a press release to the major print and web-based stereo publications, is another mystery. Since the announcement was posted a day ago on AudioCircle, only two members have responded to the thread. The target demographic for a $7000+ amplifier would seem to be concentrated in the Audiogon readership, as has been illustrated by nineteen different Audiogon members submitting posts to this thread.
This is a case study of why marketing ought to be put in the hands of a marketing specialist, and design ought to be left to the designers. That's the positive take-away for Spectron in this thread.
No other changes - the weight is the same, the color is unchanged, the frontpale the same, even screws are the same.
I hope it helps,
Simon
Spectron (Answers)
We now know that statement was false. And no, it did not help.
Spinning the story doesn't make the reality of the misguided reply go away.
Why Spectron chose to post the official changes in an AudioCircle thread rather than through a press release to the major print and web-based stereo publications, is another mystery. Since the announcement was posted a day ago on AudioCircle, only two members have responded to the thread. The target demographic for a $7000+ amplifier would seem to be concentrated in the Audiogon readership, as has been illustrated by nineteen different Audiogon members submitting posts to this thread.
This is a case study of why marketing ought to be put in the hands of a marketing specialist, and design ought to be left to the designers. That's the positive take-away for Spectron in this thread.