"I'm not sure why Elizabeth made those comments"
Because it's true. If you folks do not believe there is mostly truth in what she said than you may be naive or delusional. I have sold audio and other electronics and know the ropes. Most salespeople are either selling what makes the most money or as Elizabeth indicated, something they need to get rid of. Often stuff that needs to go is "spiffed". That means there is extra money given to the sales people to sell it. When I sold audio in the 80's, cartridges had HUGE markups. I doubt it has changed much. BTW, video has minimal markup normally. They need to sell you the extra warranty or installation services.
"We don't give a damn about currency fluctuations, cost of fuel, raw materials etc."
You should. JCarr was likely telling the truth. I too am suspicious of many businesses but I am self employed so I do understand costs. Based on his recent reply to my Kleos Sibilance thread and his other sometimes long replies, I suspect he is one of the good guys. And few would not agree that he is one of the very best cartridge designers today.
Y'all be cool,
Robert